01
RequestedA new laptop
I need a new laptop of my own. Please transfer the funds we previously discussed into the account so I can buy it.
PURPOSEPurchase my own laptop
BOARD OF DIRECTORS
Weekly
Report
Progress, current status, and next steps.
A
ArianWeekly update · 14 September 2026
REPORT OVERVIEW
PROJECTS & MARKETINGStatus
update
update
Prime Visions
Relevance
Marketing
01 / LAST WEEK · 7–13 SEPTEMBER
Task overview
8 September snapshot
Original dashboard progress.
Select a linked task to open its update.
04Shared strategic contacts09 Sep0%
08First-week results & forecasts13 Sep · ongoing67%
Source: IDI Board activity plan, exported 8 September 2026 at 13:10. These percentages are historical, not end-of-week results. The contacts task was marked “to be verified”.
02 / PROJECT UPDATE
PRIME VISIONS
Project
Device integration is nearing completion. The next step is to test on Apple hardware and identify the remaining issues.
ASSIGNED TASK 01
Present a concrete update on Prime Visions and define its next milestone.
Original deadline · 13 SepDEVELOPMENT → VALIDATION
CURRENT STATE
Device integration
Integration across devices is almost done.
Near completion02
NEXT MILESTONE
Test on the required devices
Check current behavior and identify outstanding problems.
Hardware needed03
FOLLOWING TESTS
Resolve identified issues
Use the test findings to define the remaining fixes.
03 / EQUIPMENT REQUESTS
The tools to finish
and validate.
02
RequestediPad Pro
I need an iPad Pro for both IDI and Veragouth projects. Much of the work at both companies relies on Apple devices, so it will support my development, testing, and day-to-day work.
PURPOSESupport for IDI & Veragouth projects
Decision needed: transfer the funds we previously discussed into the account so I can buy my laptop.
04 / STRATEGY & ACTION PLAN FOR Relevance Marketing
Raise the quality.
Keep improving.
Better social content
This week, introduce a higher standard of social media content and marketing quality.
Planned this weekContinuous SEM
Search engine marketing is ongoing. Enhance campaigns and monitor performance continuously.
OngoingA stronger website
Build on the redesigned Relevance website and its new page for organizations with broader needs.
Redesign reportedPublish higher-quality contentMonitor performanceRefine the approach
Strategy and action plan · Original deadline: 9 September. Forward-looking plans are shown separately from last week’s results.
05 / SEM REPORT · GOOGLE ADS / IDI-CONSULTANT
Less spend. Return still unproven.
Advertising spend$466.85
Ad clicks61
Recorded lead conversions0Four reported conversions were page visits.
Weekly spend
↓ 45%31 Aug–6 Sep$301.68
7–13 Sep$165.18
Clicks43 → 18
Click-through rate2.67% → 4.44%
Cost per click$7.02 → $9.18
Less spend also meant less traffic. Lower spend alone does not prove better efficiency.
Targeting narrowed
Broad keywords removed; 10 consultancy-focused exact keywords remain. The average daily budget stayed at $50.
Tracking still needs verification
Form and booking actions show “Tag inactive”. Zero recorded leads does not establish zero real enquiries.
Before increasing spend
Test lead tracking, resolve the payment warning, finish English ad copy, and remove the outdated 90-minute claim. Agree a test-spend limit and a target cost per qualified enquiry.
Source: IDI SEM two-week review · 15 September 2026. Saved-data review; return is unverified. Weekly amounts total $466.86, one cent above the campaign total. Changes occurred during the week; this is not a controlled before/after test.
06 / SOCIAL MEDIA
A higher standard.
The plan for this week is to raise the quality of social media content and marketing.
ASSIGNED TASK 07
Run social media campaigns.
Original deadline · 13 Sep · ongoingCONTENT → CAMPAIGNS → REVIEW
01
Upgrade the content
Introduce a new level of content quality this week.
02
Run social media campaigns
Apply the higher content standard to campaign execution.
03
Report the outcomes
Record launched campaigns, spend, responses, and results.
—Last week’s campaign activity and results have not yet been supplied.
07 / RELEVANCE WEBSITE
Redesigned.
Ready for more.
The Relevance website has been completely redesigned and enhanced, with a new page for organizations that need more.
ASSIGNED TASK 09
Present the fully completed Relevance website.
Original deadline · 09 SepRELEVANCE
A new design.
An expanded
offering.
An expanded
offering.
Complete redesign
A new design and an enhanced website.
New organizations page
A dedicated page for organizations with broader needs.
Website update · Reported by Arian
08 / IDI MARKETING
Events & content
Last week, I attended two events: one with Giacomo and one with Pietro. These events helped me make new connections and better understand potential opportunities.
>10
Conversations ongoingNew LinkedIn connections
I connected with more than 10 people on LinkedIn and spoke with them to better understand their level of knowledge.
PARTICIPATE → SHARE → FOLLOW UP
01
Participate in events
Choose relevant events, meet people, and understand potential opportunities.
02
Share our perspective
Publish content about our presentations, ideas, and what we learn.
03
Follow up with contacts
Continue the conversations and explore where IDI’s services can help.
Decision needed: agree which events to prioritize, who will attend, and how we will manage content and follow-up.
09 / EXTERNAL MARKETING
The right support
for the next phase.
Evaluate an external marketing provider to support execution.
ASSIGNED TASK 05
Evaluate an external marketing provider.
Original deadline · 13 SepEvaluation update
Providers consideredAwaiting details
Proposed scopeAwaiting details
Costs & timingAwaiting details
RecommendationNot yet supplied
—The 77% shown in the original dashboard is an 8 September snapshot. No final selection has been reported.
10 / COMMERCIAL ACTIVITY
Turn outreach
into sales.
GrokBot orchestration
We are already using GrokBot. I built an orchestration workflow to find relevant companies and reach out to them.
In useDirect marketing support
We want additional people to contact prospects individually, introduce our services, and carry out direct marketing.
Additional support neededMonitor the quality
We will monitor their work, review outreach and messaging, and assess the quality and results of their marketing.
Quality controlOUTREACH SO FAR
I spoke with five people, introduced IDI’s services, and remain in contact with them.
Assigned work: Relevance product outreach, operational marketing, and sales execution. Original deadline: 13 September · ongoing. Confirmed sales figures are still awaiting an update.
11 / PARTNERSHIP
Tesla partnership
We have finalized our partnership with Tesla. The next step is to develop the sponsorship and content plans, and agree how to make the most of this opportunity.
Sponsorship
Discuss the sponsorship format, contributions, and mutual benefits.
To discussContent
Plan content together, including themes, formats, and publishing responsibilities.
To planMake the most of it
Agree shared goals, priority activities, and how to assess the results.
To alignNext step: arrange a planning discussion with Tesla to define sponsorship, content, and the next actions.
12 / THE WEEK AHEAD · 14–20 SEPTEMBER
We have the vision.Let’s make it real.
Every product we improve. Every idea we share.
Every connection we build. It all starts with what we do next.
BUILD
Bring Prime Visions forward.
Put the right tools in place. Test, learn, and keep improving.
SHARE
Give our ideas a voice.
Create better content. Show up at events. Share what we believe.
CONNECT
Turn opportunity into action.
Build on Tesla and our new relationships with a clear next step.
The next step is ours to take.